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Chevrolet Performance Continues Support of Goodguys Events Through 2024

Goodguys has extended its deal with General Motors to present the Chevrolet Performance GM Iron Builder of the Year and the Chevrolet Performance Retro Iron Builder of the Year awards through 2024.

Each season, Goodguys and Chevrolet Performance will recognize two professional builders with the top performance built GM and GM powered vehicles. Winners in each category will receive a Chevrolet Performance Connect & Cruise powertrain system.

The Chevrolet Performance Retro Iron Builder of the Year title recognizes a non-GM bodied build powered by a GM engine. The Chevrolet Performance GM Iron Builder of the Year award is given to a GM bodied build with a GM drivetrain. Finalists for these awards will be chosen at each Goodguys show before selecting overall winners at the end of the season. The winning builders will be awarded an engine and transmission package. The award-winning vehicles will be displayed at the Goodguys season finale event, the Speedway Motors Southwest Nationals in Scottsdale, Arizona, and featured in Goodguys print and digital media outlets.

“Chevrolet Performance is proud to continue the collaboration with Goodguys, the hotrodders, builders and enthusiasts of Goodguys truly exemplify our passion for performance.”

Todd Gallant, manager Chevrolet Performance COPO and Promotions

This year, the Chevrolet Performance Retro Iron Builder of the Year winner will take home an LT4 Connect and Cruise powertrain system. The Chevrolet Performance GM Iron Builder of the Year winner will win a ZZ6 EFI Connect & Cruise powertrain system. In addition, GM will sponsor the Goodguys Chevrolet Performance Builder’s Choice special parking area on Saturday at each event, the company said.

“Following a successful inaugural year in 2021, Chevrolet Performance sees great value in continuing their support of Goodguys and professional builders by extending the Chevrolet Performance Builder of the Year awards through 2024. Recognizing these professionals for their design, engineering and craftsmanship is well deserved. They are the trendsetters who pump new energy into customs and hot rods that create a long-term impact on the industry that will carry forward for years to come. We can’t thank Chevrolet Performance enough for their goodwill and support.”

Jason Snyder, Goodguys VP of Sales

Qualifications

The Chevrolet Performance Builder of the Year Awards winners will showcase their craftsmanship and skills through an exceptionally built car or truck. There are no boundaries, no limitations. From period correct attention-to-detail to unique customization with modern performance, engineering, and styling, this coveted award will find its way to the right car, the right builder. The build will speak to the passion for power, performance, and beauty.

Basic Criteria

This award is designed to honor two exceptional builds; a GM bodied car and a non-GM bodied car. All entrants must be GM powered. The award is open to all styles and genres of cars and trucks from traditional to radical to modern.

Eligibility

Street Rods, Hot Rods, Trucks, Street Machines, Customs, Custom Rods and Muscle Cars through 1997 model years.

What Does The Goodguys Chevrolet Performance Builder Of The Year Win?

GM Iron Class – a Chevrolet Performance LT4 Connect & Cruise crate powertrain system:

  • LT4 crate engine
  • 8L90-E automatic transmission
  • LT4/8L90 engine controller kit
  • Transmission installation kit
  • Valued at $31,218

Retro Iron Class – a Chevrolet Performance ZZ6 Connect & Cruise crate powertrain system:

  • ZZ6 EFI crate engine
  • 4L65-E automatic transmission
  • ZZ6 engine controller kit
  • Transmission installation kit
  • Valued at $21,349

Both class winners will also receive:

  • Future promotional exposure in Goodguys media
  • Congratulatory ad in the Goodguys Gazette Magazine
  • Vehicle featured on an exclusive Goodguys T-shirt in 2023